Media Mentions

You've probably had a case of sphenopalatine ganglioneuralgia at some point in your life. Better known as brain freeze, this brief, intense headache typically follows the consumption of an extremely cold food or beverage — often ingested far too quickly. A supposed brain freeze panacea that...

Experimental psychologist Pamela Dalton doesn’t remember the first time she smelled cilantro. If she had to associate the scent with something, or someplace, it would probably be the supermarket, where she sniffed it to confirm what it wasn’t: parsley. But that changed a few years...

One of Federica Genovese's fondest memories of spicy food is how her grandmother would eat a plate of pasta: with a fork in one hand and a Calabrian chili in the other, she would alterate bites of pasta and chili. Genovese believes that as her...

Scientists have historically deemed human olfaction an underdeveloped sense compared with smell in our fellow mammals — a primitive tool that fell by the wayside over the course of evolution. Most people generally pay it little heed, with scent coming to the fore only occasionally,...

There’s a scene from Mad Men that I think about a lot. Peggy Olson, the young copywriter, is confidently delivering a pitch to an important client. The client licks his teeth at her in what she reads as a crude but ignorable gesture. The meeting...

What is the relationship between smell and memory? Can our sense of smell improve our emotional health? Should a smell check be a part of our regular check-ups? — Click here to listen to the full episode....